The Journey Begins!

Hi everyone, and welcome to the “Leverage Blog”!

I would like to take a moment to introduce myself, and share, very briefly, how this idea came about, who we are, and why you should care.

My name is Michael, and I’m currently 26 years old — leading the editorial strategy at the largest independent marketing platform company in the world, living in beautiful downtown Indianapolis, with a great apartment, a few great friends, two parents that love me, and a lot to be happy about.

Why is it, then, that sometimes something just seems a little bit… off? What’s missing? Who’s missing? And what’s keeping me from attaining and fulfilling whatever it is?

The SUPER crazy thing is… I know this same EXACT sentiment is shared by almost every single “Millennial” guy I that know.

We’ll get to this phenomenon — and dig into similar issues — within the content we hope to publish going forward.

But for now, let’s back up for a second.

Who the heck are we?

We’re just a few Midwest boys — regular guys leading what I think are pretty regular day-to-day lives… just trying to be the best we can in every area we can. But we also feel like we can relate well to our general demographic, and have some things worth sharing.

I’ve been incredibly blessed with the friendship of Chris Fultz and Chris Ortega. While Fultz and I met freshman year of college at Butler University, it wasn’t until after graduation in 2014 that we re-connected and began what’s evolved into an amazing friendship. Chris and my friendship is based on an almost scary amount of shared interests — but an even greater amount of shared perspectives in almost every area of life… as well as nearly identical parallels in terms of where we both “are” in our lives.

Ortega and I connected more recently through work, and quickly found that we were aligned on some of the most basic and fundamental values that I believe are critical for a solid foundation of friendship — in addition to mutual interests, we shared an almost instant trust, a strong belief in one another, a mutual appreciation for the things that truly matter in life, and a similar outlook on today’s dating environment.

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I love both of these guys… they’re extraordinarily high quality gentlemen and it’s my pleasure to know them both. I hope they’d say the same about me! 🙂

As we’ve moved further along our respective journeys further down the path of adulthood (and of manhood), Chris, Chris, and I have found one thing to be true: it’s HARD out there!

We wanted to begin a forum where we could share our thoughts, voice our opinions, and dig into some of the tough issues that we believe today’s modern guy is also going through — but that he may not be able to talk about, find (genuinely helpful) content addressing, or have a place to articulate, fully express, and understand them.

We believe there needs to be a spot where these kinds of discussions can happen freely and openly, and we hope we can jointly start to fill that void.

So, all of that to say this: none of us out there are perfect. None of us claim to be.

But as “Millennial men,” we believe that we ALL share similar challenges, obstacles, misconceptions, stereotypes, hardships, issues, and questions when it comes to relationships, dating, style, and health.

Our hope is to peel back the layers — to dig into some popular (or unpopular…) topics which might be a little bit uncomfortable to explore.

While the content we will publish isn’t solely for guys (we absolutely hope women can find value in the topics we want to talk about), it is generally going to be geared toward the Millennial male demographic — after all, that’s sort of what qualifies us!

**NOTE: In several weeks/months, we plan to launch a podcast in tandem to supplement and hopefully actually transcend and expand upon the blog. Stay tuned!!!

We want to bring forth some perspectives that we think are more than warranted and necessary to start talking about/addressing today. Topics we hope to cover include (but aren’t limited to):

  • Relationships and dynamics of relationships
  • How people meet and meeting new people
  • Relationship issues — both platonic and romantic
  • Online dating and dating apps
  • Today’s dating culture
  • The shifting dynamics among society
  • Implications of technology on dating and meeting new people
  • Navigating the sea of apps out there — not just dating apps, but social media, too
  • Select health and fitness topics — techniques, tips, trends, etc.
  • Select fashion and style topics — dress, presentation, “high status,” and “10 guy” attributes

So, this isn’t going to be easy. But we hope it will be fun, valuable, and beneficial not just for us, but for you, too.

As a formal note — we’re going to HAVE to get “real.” We’re going to get vulnerable. We’re going to get personal, and may discuss topics that might seem touchy — but that we firmly believe need to be talked about.

Because we know that being a guy in today’s world is really, really hard… and the only way to have effective, progressive dialogue about some of these topics is to open ourselves up to talking about things that even we might be scared to dive into, explore, and admit.

If that doesn’t sound like your particular brand of tea, no problem! But if you’re ready to pull back the curtain, and explore some pressing topics, let’s do it — guys, we know what you’re going through, or at least can likely empathize. You’re not alone! We’re ALL in this together!

As my favorite musical artist Drake says in Successful:

…”Life change for us every single week, so
It’s good, but I know this ain’t the peak though…”


Welcome to the “Leverage Blog” where we’ll share thoughts, ideas, discussion, and maybe even a few tips and pieces of advice on living life to it’s fullest potential — and overcoming these very real challenges of becoming and being a high-quality, high-status, highly successful, happy, fulfilled guy in today’s digitally-driven, hyper-connected world. Thanks so much for joining. We can’t wait to see where this journey goes.

You ready?

Yours in growth,

Michael J. Becker

“Good company in a journey makes the way seem shorter.” — Izaak Walton


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